Business Start Up Course

Who should attend?

This course is for people who are imminently starting their own business and need to understand all the technical issues of running a business together with the day-to-day practicalities and to consider the approach for successful sales & marketing.

Why should you attend?

We can support you through this exciting time to provide practical help, tools and resources to ensure you get off to a flying start.

Course outline

Day 1: Getting the basics right & managing your finances - Peter Blake

  • The basics of setting up your business
  • Choosing the right legal status
  • Intellectual Property
  • Regulations and licencing requirements
  • The costs of starting/running a business
  • Understanding Tax, National Insurance & VAT
  • Preparing a cashflow forecast
  • Understanding Profit & Loss accounts
  • Bringing it all together – The Business Plan

Day 2: Finding customers – Sales & Marketing - Darren Stevens

  • Effective market research
  • Identifying your target market & creating a customer profile
  • Who are your competitors
  • The Marketing Mix
  • Winning sales and the sales process
  • Branding, advertising & promotion
  • Choosing the right business name
  • Social networking & internet marketing
  • Customer care
  • Bringing it all together – The Marketing Plan

Progression

Having attended the course, we are able to continue with one-to-one support to help you create a business plan. Please call us to book a Business Planning Meeting with our Business Adviser.

Cost

Course: £150.00 +VAT

Time & Location

9:30AM until 4:30PM @ Twigworth Court Business Centre

Available dates