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Providing your organisation
with Quality Training and
Business Support

Practical advice and training, designed to help Gloucestershire businesses to grow, develop and prosper.

Keeping Valued Customers

Who should attend?

This course is for absolutely anyone who is responsible for the growth of the business through dealing with customers. It is particularly suited to account managers, customer service and sales managers and business owners.

Why should you attend?

Attendance on this course will assist you in formulating a strategy for business growth. It combines both strategic and practical methods for increased profit through outstanding service.

Course Outline

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  • Explain the benefits of customer longevity
  • Map the buying content, frequency and retention rates of key clients
  • Use this information to minimise attrition
  • Implement a customer referral scheme
  • Systematically increase the average sales per customer (SPC)
  • Handle moments of truth; where the future of the relationship hangs in the balance
  • Saying no. (The broken record technique)
  • Delivering bad news. (The sandwich technique)
  • Overcoming objections. (The onion method and The FF technique)
  • Design a system for dealing with escalated problems
  • Skilfully fire unwanted customers

Presenter

Ellen Watts

Availability

16th November 2012 (9:30 AM - 4:30 PM) @ Twigworth Court Business Centre

Cost

Course: £160.00 +VAT

Contact

0845 8389964
training@glosenterprise.co.uk

Booking

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Meet the Trainer

Ellen Watts

Ellen Watts is a lively professional whose approach guarantees an enjoyable and effective learning experience for all who take part. Ellen started her career 25 years ago in retail management & management training and later, in sales and sales management. 14 years ago she formed ElleRich Training Ltd. She still specialises both in customer service and sales training plus all the communication, management, training and coaching skills needed to support them. Her training style is fun, interactive, inspirational and motivational as well as informative & practical.

Next Event

Delivering Excellent Customer Service

6th June 2012 (9:30 AM-4:30 PM) Learn more »